Your Boss is on Twitter - Now What?

One of the dilemmas of social marketing tools is how to deal with the loss of space and privacy when your boss joins the party.

Will you really be free to twitter your after-work plans when you are already 2 hours behind on a deadline?  Will asking your followers for help or ideas raise questions about your expertise or capabilties?

We’d like to hear about your experience with a boss or team member sharing a social media space or if you think it is a good or bad idea.

In the mean time, here are some senior-junior coworkers (based on LinkedIn titles) who seem to be getting along just fine on twitter:

IBM

Gina Poole - VP, Social Software Programs

Delphine Remy-Boutang - WW Social Media Marketing Manager, IBM Software Group

State of Utah

David Fletcher - CTO

Bob Woolley - Chief Technical Architect, Dept. of Technical Services

Newell Rubbermaid

Bert DuMars - Vice President E-Business & Interactive Marketing

Jim Deitzel - Senior eMarketing Manager

Cisco

Padmasree Warrior, CTO

Lasandra Brill Manager, Web & Social Media Marketing

Boss Bashing on Twitter

On the other hand, there are a lot of people who are probably lucky that their boss is not on twitter…just type “boss” into twitter search to see what people are thinking and sharing about their manager:

“I really should let my boss know i’m quitting at some point.”

“Boss noticed nervous tics. Can’t bode well.”

“I stole my boss‘ power cord until he approves some work!”

“The New Boss is in another building at the moment. I can twitter until my little heart’s content.”

“Amazing how a 2-hour lunch w/my boss leaves me w/a headache.”

“But that doesn’t change the fact that my boss is a flippin idiot who shouldn’t work on our clients computer systems.”

“Oh thank goodness! My boss is micro-managing today! I couldn’t be happier! (heavy sarcasm)”